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Search and advertising giant pays to keep its search engine top

Google argued on Tuesday the U.S. was wrong to say the search and advertising giant broke the law to hold onto its massive market share, noting its search engine was wildly popular because of its quality and that dissatisfied users could switch with “a few easy clicks.”

The Justice Department has accused Alphabet’s Google of paying $10 billion annually to device makers like Apple, wireless companies like AT&T , and browser makers like Mozilla to keep its search engine’s market share at around 90%.

Google’s search engine is a key part of its business, driving advertising sales and other areas of profit for the world’s fourth most valuable company.

“This case is about the future of the internet,” said Kenneth Dintzer, arguing for the Justice Department that Google began in 2010 to illegally maintain its monopoly.

— source reuters.com | Diane Bartz | Sep 13, 2023

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